Recipe Innovation

Real Food. Honest Values.

Nourishing Recipes that tell your brand’s story

Drawing on over a decade in New Product Development, I collaborate with purpose-driven brands that care about real ingredients, integrity, and wellbeing — transforming their products into approachable, story-driven recipes and engaging content.

I believe the most nourishing partnerships come from genuine alignment — I only work with brands whose products I buy myself and truly believe in. That connection allows me to create recipes and reels that feel real, relatable, and rooted in trust.

If your brand shares these values, I’d love to explore how we can create together.

Please register your interest below.

  • Recent collaborations include The Matcha Bar and Blake’s Always Organic Kefir , creating high-performing recipe campaigns that have reached thousands of viewers and been reshared by SuperValu Ireland.

    Please register your interest below.

    1. Quick call to align on goals, audience, and the product you want to hero.

    2. Co-create a simple mini‑brief with 3 recipe concepts.

    3. Recipe development, testing, and shoot (reels + stills).

    4. Delivery: Instagram‑ready reels, carousel/PDF recipes, and caption copy.

    5. Pricing is provided as part of a personalised proposal, based on project size and deliverables.

  • “Working with Clara on recipe development and content creation for Blake’s was an absolute pleasure. From the start, she understood our brand’s tone, values, and audience — translating them seamlessly into creative, engaging content.

    Her approach to recipe storytelling, from concept to styling and final edit, felt both authentic and on-brand, making collaboration easy and enjoyable. Each reel and carousel had a clear narrative, beautiful presentation, and that touch of personality that makes content stand out.

    Beyond the creative output, what impressed us most was Clara’s professionalism, responsiveness, and genuine enthusiasm for the project. She was organised, open to feedback, and proactive in sharing ideas that added real value to the campaign.

    I’d highly recommend Clara to any brand looking for recipe development or content creation that blends creativity, reliability, and brand alignment effortlessly.”

    — Mamta, Marketing Manager, Blake’s Always Organic

Register Your Interest

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Register Your Interest ~

Interested?! I’d love to hear from you!

Submit your interest here and i’ll be in touch to arrange a call…